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Sumer Interiors

+185% Qualified B2B Leads

Sumer Interiors, a leading interior design and custom furniture manufacturer in India, wanted to expand its reach to commercial clients such as restaurants, offices, and retail spaces. Despite a strong offline presence, their digital channels weren’t delivering consistent high-value enquiries.

Partnering with Autogrow, they implemented a multi-channel digital strategy that leveraged Meta Ads, SEO, and retargeting campaigns to attract and convert qualified B2B leads.

A performance marketing team analyzing ad campaigns and SEO results on large screens at a modern agency office - Autogrow portfolio showcase
About Sumer Interiors

Sumer Interiors Pvt. Ltd. (SIPL) is a leading interior design and turnkey execution firm based in Vadodara, Gujarat. With over 20 years of experience, they specialise in end-to-end design and build solutions for corporate, commercial, and hospitality spaces.

Operating from a 125,000 sq. ft. manufacturing facility. They offer complete interior and exterior solutions under one roof.

Sumer interiors challenge

The challenge

Sumer Interiors needed to:

  1. Attract high-value B2B clients (architects, builders, restaurant owners) instead of one-off retail leads.

  2. Differentiate in a crowded market with many generic “interior design” competitors.

  3. Scale qualified inquiries while maintaining brand credibility in the luxury/interior space.

Their existing campaigns weren’t generating enough qualified traffic, and SEO visibility was limited to non-commercial keywords.

Services Used:
  • SEO (On-page + Local), Meta Ads, Content Marketing
STRENGTH IN NUMBERS

Business impact

Since partnering with Autogrow, Sumer Interiors achieved:

+185%

Increase in qualified B2B leads

−38%

Reduction in cost per lead

₹3.6 Cr+

Pipeline value generated within 4 months

Esteemed digital marketing solutions

As part of our partnership, Sumer Interiors benefited from a dedicated Autogrow account manager who worked closely with their team to align digital campaigns with business goals. The objective was clear: generate qualified B2B enquiries for commercial interior design and custom furniture manufacturing projects.

Our team crafted a full-funnel strategy that highlighted their expertise in designing for restaurants, offices, and premium residential spaces.

“Autogrow helped us position Sumer Interiors as more than just a design company – they turned us into a lead magnet for large-scale commercial projects. The quality of leads has improved dramatically, and our pipeline is stronger than ever.”

For Sumer Interiors, we put together a robust digital strategy that included:
  • Meta Ads
  • SEO Optimization
  • Content Marketing

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/ Average ROAS

across our 100+ Global Clients on SEO, PPC & Social

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