+310% property listing enquiries
Looking to disrupt the traditional brokerage-driven real estate model, ZeroDalali partnered with Autogrow to scale its online lead generation. We designed ROI-focused Meta and Google campaigns that highlighted the platform’s “Zero Brokerage, Direct Deal” USP. By combining UGC-style creatives, strong CTAs, and WhatsApp integration, the campaigns delivered 3.1× more property enquiries in just 90 days while cutting CPL by nearly half.
About ZeroDalali (Real Estate – Zero Brokerage Platform)
ZeroDalali is revolutionising the way people buy and sell properties by providing a unique platform that benefits both property owners and buyers. They offer a groundbreaking opportunity to showcase their properties on their website completely free of cost.
Using this platform, you can buy, rent, or sell a house, apartment, flat, shop, or office without brokerage or brokers in Gujarat. Get the best flat, property, apartment, home, shop or office in no time.
The challenge
ZeroDalali set out to disrupt India’s traditional real estate market by removing middlemen and brokerage fees. The challenge was twofold:
Awareness: Educating property buyers and sellers about the “No Brokerage. Direct Deal” model in a market dominated by agents.
Scalability: Generating a high volume of qualified property enquiries at a sustainable cost per lead.
Despite strong value propositions, their earlier campaigns struggled with low conversion rates and high CPL, as the messaging wasn’t resonating and their digital presence lacked optimization for scale.
ZeroDalali turned to Autogrow to create high-impact campaigns that would not only communicate their USP but also generate direct seller-to-buyer connections at scale.
Services Used:
- Meta Ads (Lead Gen), WhatsApp Automation
STRENGTH IN NUMBERS
Business impact
Since partnering with Autogrow, ZeroDalali has experienced a dramatic surge in property listing enquiries and platform adoption. Our paid campaigns and automation workflows helped them educate the market about their “Zero Brokerage” USP, drive more direct buyer-seller conversations, and significantly reduce lead acquisition costs.
By leveraging targeted Meta campaigns, paired with WhatsApp automation for instant follow-up, ZeroDalali was able to scale faster and establish itself as a trusted real estate platform for hassle-free property deals.
Property listing enquiries in 90 days
Cost per lead (CPL)
Increase in direct buyer–seller connections
Esteemed performance marketing solutions
As part of our partnership, ZeroDalali gained a dedicated Autogrow account manager who worked closely with their team to understand the unique challenges of disrupting the traditional brokerage-driven real estate market.
We built a comprehensive strategy to boost awareness of their “Zero Brokerage. Direct Deal” USP, reduce cost per lead, and scale qualified enquiries across multiple channels.
ZeroDalali’s management expressed their satisfaction with the results, stating:
“Autogrow has become an extension of our marketing team. Their campaigns helped us scale direct property enquiries faster than we imagined, while keeping CPL under control. With their support, we’ve turned our vision of a brokerage-free platform into reality.”
- Meta Ads (Lead Generation with instant forms + video creatives)
- WhatsApp Automation (instant lead follow-up)
- Landing Page CRO (simplified form flow for higher conversions)
